Healthcare Highways Confirmed as Title Sponsor of the 2024 THE CJ CUP Byron Nelson’s Official Wednesday Pro-Am

Funds raised at the PGA TOUR event will support the Momentous Institute and the mental, social and emotional health of North Texas youth

FRISCO, TX – April 2024 – Healthcare Highways, a leading high-performance medical provider network, announced that it is once again serving as the title sponsor of the 2024 CJ CUP Byron Nelson’s official Wednesday Pro-Am – The Healthcare Highways Pro-Am – and a Premiere Partner sponsor of the 2024 CJ CUP Byron Nelson Tournament.

Set for Wednesday May 1, 2024, the CJ CUP Byron Nelson, the sold-out Healthcare Highways Pro-Am, is comprised of the most high-profile sponsors with amateurs paired with the top PGA TOUR pros.

“Healthcare Highways is proud to sponsor the CJ CUP Byron Nelson golf tournament because it has partnered with two best in class organizations, The Salesmanship Club and the Momentous Institute,” said Chris Wilson, Chief Revenue Officer of Healthcare Highways. “Both organizations are committed to improving the lives of so many struggling with mental health, which aligns well with our desire to deliver value to people through high-quality healthcare.”

The CJ CUP Byron Nelson, the most financially successful charity event on the PGA TOUR, serves as the primary fundraising vehicle for the Momentous Institute, a Dallas-based nonprofit that specializes in family-based mental health services for children, teenagers and their family members.

“The money raised from the CJ CUP Byron Nelson, through sponsorship and fan attendance, ensures the continued success of the Momentous Institute and their ability to fund their life changing programs well into the future.” said Chris Wilson.

About Healthcare Highways

Healthcare Highways is a provider network company of hospital systems and physicians that provides choice and savings against national carriers. Our approach is focused on fostering collaboration between providers and patients to ensure that the healthcare experience is both efficient and effective. We are committed to continuously improving our network formations to deliver the best possible outcomes for our members. For more information, please visit and connect with us on LinkedIn.

About the CJ CUP Byron Nelson

The CJ CUP Byron Nelson has been a premier event on the PGA TOUR since 1968. Dallas/Fort Worth’s biggest sports attraction and most anticipated social event of the spring is also the most financially successful charity event on the PGA TOUR. Since its inception, the tournament has raised over $186 million, strengthening the mental health of children and families. Visit for more information!

About the Momentous Institute

Funds raised at the CJ CUP Byron Nelson support Momentous Institute, who, with the support of Salesmanship Club of Dallas, has been changing the odds for children for over 100 years. The organization serves 6,000 children and family members directly each year through mental health and education programs. For more information, visit

About the Salesmanship Club of Dallas

The Salesmanship Club of Dallas has hosted the tournament since 1968. Founded in 1920, the Salesmanship Club of Dallas is a service organization of more than 600 business leaders committed to transforming children’s lives.



Ann Marie Gomez

Senior Director of Marketing, Healthcare Highways